Let’s keep this simple and useful. You’re here to find out the best security awareness training tools in 2025 that actually help your people change behaviour, not to get stuck in another vendor matrix or slide deck. Below is a practical, buyer-focused review of four powerful platforms: Keepnet, KnowBe4, Proofpoint, and Cofense. Whether you’re a CISO, IT leader, or program manager, this guide is built to help you match tools to your real risks.
Before comparing logos and features, think about what you're trying to fix. If your goal is true behaviour change, not just compliance, you’ll need more than a few videos and email tests.
Here’s what to look for:
● Coverage: Real attacks don’t come through email alone. Look for tools that simulate voice phishing (vishing), SMS phishing (smishing), QR phishing, and MFA fatigue.
● Personalization: Your CFO doesn’t face the same risks as a help desk rep. Training should adapt to roles, behaviors, and languages.
● Time-to-Value: Can you deploy quickly? Does it plug into your stack? Is the reporting executive-ready?
● Risk Data: Metrics should show behavior change and risk reduction, not just who clicked a link.
● Scalability and Cost: You shouldn’t be penalized for growing. Look for platforms that won’t nickel-and-dime you for every new course or feature.
Now, let’s dive into the top security awareness training software.
Keepnet is designed for the modern threat landscape where attacks are coming through phones, texts, QR codes, and MFA prompts, not just inboxes. What sets Keepnet apart is its Extended Human Risk Management Platform, which combines realistic phishing simulations across multiple channels, localized training content, and behaviour analytics.
● Simulations Beyond Email: Keepnet includes voice phishing, smishing, QR code phishing, and MFA fatigue simulations, all of which mimic real-world attacks.
● AI-Assisted Training Personalization: Training adjusts to the user’s behavior, role, and language, making learning more relevant.
● Just-in-Time Nudges: Employees receive immediate, bite-sized training when they fall for a simulated attack, turning mistakes into learning moments.
● Risk Scoring: Quantifies human risk across communication channels, departments, and behaviors, not just click rates.
Organizations that want to move beyond checkbox training and actually reduce human risk across the board. Ideal for teams looking to simulate threats the way attackers operate—across multiple vectors.
A large retail company was having problems with help desk workers resetting passwords too easily. Keepnet launched a vishing campaign, identified where verification steps were skipped, and delivered real-time training. Over the next 60 days, verification compliance increased and risk scores dropped significantly.
KnowBe4 is a well-known name in the awareness training space, offering a vast catalog of content, phishing simulations, and a mature administrative experience. If your stakeholders want a recognizable name and a buffet of training options, KnowBe4 delivers.
● Extensive Content Library: Everything from compliance to cybersecurity culture is covered across formats and languages.
● Phishing Simulation Engine: One of the best for email-based testing and templating.
● Strong Ecosystem: Solid integrations, community knowledge base, and third-party support.
Managing KnowBe4’s vast content can be overwhelming. You’ll need a governance model to ensure relevance. While multi-channel training is available, it's primarily an email-focused platform, with voice, SMS, and other channels treated more like add-ons.
Large enterprises need content breadth and stakeholder recognition. Great for organizations that have the capacity to curate and manage content centrally.
If you're already using Proofpoint for secure email, its security awareness module becomes a logical extension. The platform pulls from its own threat data to create timely, relevant simulations and campaigns.
● Threat-Aligned Training: Uses real email attack data to train users against current tactics.
● Integrated Phish Reporting: Employees can easily report suspected phishing, feeding into your SOC workflow.
● Executive Reporting: Clean dashboards help communicate risk trends and program performance.
Proofpoint’s strength is in email threat defense, and that’s where the awareness platform shines. If you want advanced simulations in voice, SMS, or MFA fatigue, you may need to augment it with another solution.
Email-first organizations, particularly those already using Proofpoint’s other security products. Good for teams focusing on phishing resilience and email hygiene.
Cofense takes a focused approach: it trains users to recognize and report phishing effectively, then helps security teams respond fast. Its tools support phishing simulations, employee reporting, and SOC integration.
● Report Button Integration: Makes it easy for users to report phishing attempts directly to security teams.
● Rapid Triage: Reported emails are quickly analyzed, helping SOC teams respond to real threats faster.
● Collaborative Defense: Cofense offers intelligence sharing and phishing defense networks across organizations.
Cofense’s simulations and training are email-centric. If you're looking to build resilience against vishing or MFA scams, you may need to look elsewhere or use Cofense alongside another tool.
Teams that prioritize phishing response workflows and want a mature system for report-to-triage processing.
Vendor |
Core Strength |
Multi-Channel Coverage |
Content Library |
Risk Reporting |
Best For |
Keepnet |
Human risk analytics + multi-channel phishing sims |
✅ Strong |
Curated + localized |
Deep by behavior |
Behavior change |
KnowBe4 |
Content scale + brand familiarity |
⚠️ Growing, mostly email |
Massive |
Executive-friendly |
Enterprise breadth |
Proofpoint |
Email intelligence integration |
⚠️ Moderate, email-heavy |
Targeted |
Email-focused KPIs |
Existing Proofpoint customers |
Cofense |
Reporting + SOC triage |
⚠️ Email-focused |
Focused on phishing |
Ops-centric |
Phishing report pipelines |
Talk to any practitioner, and you’ll hear a common message: people don’t learn in theory; they learn in context. That’s why tools that simulate real-life situations like a phone call from a “bank agent” or a suspicious QR code at an airport lounge perform better than static training.
Here are some proven best practices:
Use recent real-world attacks your company faced to guide your first few campaigns. If your help desk was targeted, launch a vishing test.
Deliver training right after someone fails a simulation. It’s the perfect teachable moment.
Translate training into the local context. Use familiar names, scenarios, and channels to drive emotional connection.
Go beyond click rates. Track reporting speed, quality, and compliance with real security processes like 2-step verification.
● Choose Keepnet if you want a realistic, multi-channel training program with deep human risk scoring.
● Choose KnowBe4 if you want a vast library and a recognized name that can support large-scale delivery.
● Choose Proofpoint if you’re already using its email suite and want awareness training that plugs in natively.
● Choose Cofense if your priority is phishing detection, reporting, and SOC handoff.
The best security awareness platform is the one that mirrors how your people are actually attacked and responds with the right training, at the right time, in the right format. Whether you're starting from scratch or refreshing a mature program, match your tools to your threats and your culture.
And remember: success isn’t just fewer clicks. It’s fewer incidents.
Yes. Attackers have moved to QR codes, phone calls, text messages, and MFA abuse. Your training must evolve, too.
Use it as one input, not the only one. Align their research with your threat profile, existing stack, and learning culture.
Go beyond training completion. Show improvements in employee reporting quality, faster triage times, and reductions in failed verifications or risky behaviors.
Mix quarterly modules with frequent micro-interactions. Regularly change simulation formats and align content to current threats.